Category Archives: Music

Alex Pall and The Drive to Create Music That Gives Meaning to People

As true today as it was when the art of music began to reach commercial popularity, the creation of a song is only successful not in its profit, but in how it touched its listeners. The listeners’ love for the music is translated into their revealed preferences through their purchase of the songs.

It is also good to know that musicians right now understand the importance of this act of deviating a bit from profit and mostly do it for the love and meaning of it. One of the many groups of artists today that offer this kind of approach in music-making is The Chainsmokers. With Alex Pall and Andrew Taggart churning out music every so often, it’s not hard to see that their passion is not just on the money.

The Alex Pall Interview

This act of deviation from profits alone and more on rooting or zeroing in on the act of expression through music can be seen in the Alex Pall interview at the Interview Magazine. We can read and learn a lot about The Chainsmokers from that interview, and one of them would be the fact that it’s the real mission of The Chainsmokers to make their songs as catchy but also an emotionally charged masterpiece of a song as it can be.

We can get a lot of things from listening to music, but Alex Pall and the entire gamut of The Chainsmokers attempts to do more. It wants to put stories in otherwise monotone EDM music. It elevates EDM as a platform for frisson of feelings, and a wonderful set of emotions that can only be experienced through good writing.

We also learned in The Interview Magazine that even as a young kid, Alex Pall is already one who wants to create more art as a DJ. He realized that dance music was the one that gave him meaning, that gave him the drive to achieve more, and that gave him the desire to find the artistic path for his life.

Aside from how they began, it is also in the interview that we learned how Alex makes sure that all the gigs that he does could all contain the kind of music that helps people get the feeling of being alive that is mostly what music wants to always give to mankind.

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Billboard Recognizes Desiree Perez for Her Business Leadership Skills

Desiree Perez is exhibiting the characteristics of a true leader when it comes to her role at Roc Nation. Jay-Z put her in charge, and he has not regretted his decision. Desiree Perez has been very helpful in helping Jay Z turn around Tidal, and he has also benefited from her experience in the business world as a negotiator.

It has been said that Desiree Perez is the one that is making the big deals that Jay-Z may not have been able to make. She has been the one that has been tracking the numbers and getting a good feel for what the artist that are part of Roc Nation are worth in terms of contracts.

People have become knowledgeable of who she is because of how she negotiates. She has been able to get big contract for Beyonce and Rihanna. She has been able to lure Sprint into doing business with Jay-Z for the Tidal streaming service. Perez has also helped NFL athletes get big contracts. Her work is recognized when it comes to getting entertainers the type of numbers that they want.

Her skills in cutting deals go back to a life outside of entertainment where she had to put up a good amount of courage to get herself out of tough situations. She has continued to be this person that knows how to handle situations when things get rough. This is why Jay Z has been so loyal to her.

Perez has been able to stick with him even when his music streaming service was not doing as well as he initially assumed that it would. She stayed around and helped him create a music streaming service that would actually be profitable. This is what Desiree would eventually become known for, and Billboard has recognized these talents.



Norka Luque, Her Passion is Music

Norka Martinez Luque: a new air of positivity that moves every individual to pursue their dreams. Her story is full of motivation and inspiration, where impossibility never exists. The Venezuelan lady is sweet, a dreamer that discovered her passion for music at a tender age and who has been clean towards her goals: bringing forth her music has a positive message full of hope.

As a child, and with unconditional support from her parents, she began attending music lessons with piano, voice practices, flamenco and ballet, all while pursuing her normal elementary education.

Norka went to France after finishing high school and pursued a degree in Culinary Arts, Fashion, and Marketing, it was in France, that she got the opportunity to be part of a musical band. This helped her stay focused and constantly connected with her dreams of becoming a singer. However, it was just four years ago, when the renowned musical producer Emilio Estefan showed interest in her work and opened the door to the long-life dream of becoming a professional music singer. This was a very rare opportunity that many talented artists miss. Norka feels so blessed and privileged that Emilio liked her music and gave her the chance to become what she is today. Working with him has been a miracle in her life. Every day she spent time working with him she gained so much and learned something new. His faith and conviction in her are what mattered most. She has always believed that she will make the world a better place through her music. She has also realized that being alive is a privilege in itself.

Under the direction of the well-known music producer Emilio Estefan, a great team of producers composed of Archie Pena, Luigi Giraldo, Hermano Gaitan and many others played a very crucial part in the production of the song Milagro, which, together with El Cata, Norka is currently promoting. This song has been a hit in Venezuela, Puerto Rico, and the United States. The song is now one of the favorite songs in the Latin Music Billboard. The song is a pure blend of reggae, rock, pop, and Caribbean sounds that are combined with a very powerful message.

Norka believes that it is the sole duty of artists to bring a positive message to their fans in their musical lyrics because the songs arouse the deepest of emotions.